Zebra ZT231 Series industrial label printers

The Zebra ZT231 industrial printer is engineered to deliver the perfect balance of performance, reliability, and value for modern businesses operating in fast-paced environments. Designed for light industrial applications, it combines a durable metal frame with a compact, space-saving footprint, making it ideal for warehouses, manufacturing floors, and logistics operations. With its bi-fold door and intuitive design, the ZT231 maximizes workspace efficiency while maintaining the rugged build quality Zebra is known for. 

Built to keep operations moving, the ZT231 offers high-speed printing of up to 12 inches per second and supports both 203 dpi and optional 300 dpi resolutions for sharp, precise labels. Whether printing barcodes, product identification, or compliance labels, it delivers consistent, high-quality output. Its flexible printing capabilities - including both direct thermal and thermal transfer methods - allow businesses to adapt to a wide range of applications and materials. 

Ease of use is at the heart of the ZT231 design. A large 4.3-inch full-color touchscreen provides an intuitive interface with step-by-step guidance, status visibility, and helpful tools that reduce training time and minimize user errors. Combined with simplified media loading, color-coded components, and tool-free maintenance, the printer ensures smooth daily operation and reduced downtime across teams. 

The ZT231 is also built for seamless integration and long-term scalability. It features multiple connectivity options including USB, Serial, Ethernet, USB Host, and Bluetooth Low Energy, with optional upgrades such as Wi-Fi, additional ports, and RFID encoding. Backward compatibility and printer emulation support allow easy replacement of legacy systems without costly reconfiguration, helping IT teams deploy and manage devices efficiently. 

Looking ahead, the ZT231 is designed to grow with your business. Field-installable upgrades - such as cutters, peelers, wireless connectivity, and RFID capabilities - enable you to expand functionality as your needs evolve. Backed by Zebra’s Print DNA software suite, built-in analytics, and advanced security features, the ZT231 provides a future-ready printing solution that delivers dependable performance, operational visibility, and long-term value.